AAAAND
ANOTHER ONE
PUMA’s IP team won another WTR Industry Award.
June 6, 2024PUMA’s IP team won another WTR Industry Award.
June 6, 2024PUMA’s Intellectual Property (IP) Team was honored with the WTR Industry Award for Europe, Middle East, and Africa Team of the Year. World Trademark Review revealed the winners during an exclusive reception in Atlanta last month. Congratulations to our deserving team from the entire PUMA Family!
The WTR Industry Awards, held annually since 2007, acknowledge the crucial work done by in-house trademark professionals and highlight teams and individuals who excel in their roles, recognizing those who consistently perform at the highest standards.
On May 21, 2024, in Southern Exchange Ballrooms in Atlanta, Georgia, the WTR Industry Awards 2024 celebrated the vital work of in-house trademark professionals, where our IP Counsel Team won another outstanding award. The selection process involved four months of rigorous research, during which the World Trademark Review (WTR) gathered nominations from the global brand community. The criteria for selection included active trademark prosecution, effective portfolio utilization, industry expertise, regional knowledge, a global approach to brand expansion, and the quality of internal organization and in-house processes.
‘The PUMA IP Counsel team was rewarded for the second time in two years with a WTR Industry Award by demonstrating exceptional performance across several key areas. Determined to secure and defend PUMA’s rights and ensure global brand protection, the team maximized the commercial value of IP portfolio through strategic initiatives and exhibited deep knowledge of the sports and apparel industry, as well as expertise in various regional markets. The team maintained high standards in their internal organization and processes, which contributed to their overall success and recognition for performing their functions at the highest possible standards.'