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The Future and PUMA One will illuminate the World Cup

May 28, 2018

The Future and PUMA One will illuminate the World Cup

May 28, 2018

The Football World Cup is just around the corner and for this special time of the year, we believe our players deserve special boots.

 

To shine and light up the pitch.

 

With our Illuminate Pack.

 

The illuminate pack brings together PUMA’s brand-new iterations of the FUTURE and PUMA ONE in a striking new iridescent colorway. A graphic makeover reflects the pulse of energy the players feel on the pitch as they receive the ball and create game changing moments.

The FUTURE comes with a subtle membrane graphic that symbolizes the mind of the creative players who shape the game. For the Illuminate version of the FUTURE, PUMA improved its NETFIT technology and the upper has been fused to the evoKNIT sock, providing a secure fit that allows the players to react quickly and remain agile.

 

The PUMA ONE has an analytical geometric graphic that mirrors the minds of those players who read the game ahead of others. Coming with a complete progressive update the new PUMA ONE was designed to enhance strike, speed and touch leaving nothing to chance.

 

The Illuminate Pack will be worn by our roster of global players like Antoine Griezmann or Sergio Agüero as they step up to illuminate the game each in their own style during the Football World Cup in Russia.

What is PUMA's NETFIT technology?

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