PUMA Car Club 2024

A Motorsport Extravaganza in Jakarta

September 27, 2024

A Motorsport Extravaganza in Jakarta

September 27, 2024

PUMA revved up the engines in Jakarta for the Car Club 2024 event. Racing in the hip area of Pantai Indah Kapuk (PIK) home to many car enthusiasts and known as a hotspot for hip rides. The night included a thrilling mix of motorsport excitement and fashion, perfectly capturing our “FOREVER. FASTER.” spirit. Ready? Go!

Held at the super trendy GIOI restaurant in PIK, the extravagant event featured interactive exhibits, car showcases, and immersive activities. Echoing our mantra “Forever. Faster.” throughout the whole place, the Car Club event underlined our dedication to the fast-paced, ever-evolving spirit of Motorsport and car culture.

"The incredible excitement for our first-ever event in Kuala Lumpur last year has created the perfect opportunity for PUMA Motorsport to deepen its bond with fans. The return of the PUMA Car Club to Jakarta—a city renowned for its passion for automobiles—was a thrilling moment for the Indonesia automotive community to come together and celebrate the motorsport culture and lifestyle,"

Eleanor Wang, Marketing Director of PUMA Southeast Asia.

The star of the night was PUMA’s SEA Motorsport Ambassador, Choo Sung-hoon, aka “Sexyama.” The MMA superstar and Netflix’s Physical 100 finalist shared his passion for motorsport with the crowd.

“I had an absolute blast at the Car Club Jakarta event! It was such a great time to connect with the incredible motorsport communities that share the same passion and celebrate our love for motorsport in a truly fun, meaningful way. The Car Club is an awesome platform to exchange stories with fellow fans, and it gives us all the chance to dive even deeper into the thrilling world of motorsport. I would absolutely love to see more events like this in the future—it's exactly what the motorsport community needs!”

Choo Sung-hoon, aka “Sexyama.”

Famous figures like Indonesian celebrity Jefri Nichol and Youtuber & race car driver Raden Rauf attended the Car Club 2024. Guests enjoyed thrilling performances by Tuan Tigabelas, Westwew, and DJ Raggil Suliza, alongside a showcase of some of the most innovative and striking modified vehicles from Sound of Speed.

The night was packed with exciting moments, featuring sneak peeks of the upcoming trends in motorsport fashion. Guests were treated to an exclusive preview of PUMA’s Autumn/Winter 2024 Motorsport collection, which officially launched the next day.

The PUMA Car Club 2024 in Jakarta brought together motorsport fans, celebrities, and fashion enthusiasts and was an adrenaline-fuelled celebration of style and performance – true to our “FOREVER. FASTER.” spirit.

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