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PUMA X VENICEBALL

Venice Beach Vibes

July 19, 2024

Venice Beach Vibes

July 19, 2024

The brand-new PUMA and VENICEBALL partnership perfectly positions itself at the intersection of basketball and art. Drawing inspiration from the vibrant mosaic tiles of Venice Beach courts, the collection offers a captivating array of basketball apparel, accessories and footwear options. Influenced by the distinctly eclectic and creative style of Venice Beach and effortlessly edgy basketball trends, we’ve put together a stylish outfit of the day.

The Shoes

Leading the collection is the All-Pro NITRO, featuring bold ‘Orange & Teal and Earthtone Paradise’ colorways that mirror the iconic sunsets and coastal charm of Venice Beach. However, don’t be deceived by the laidback look – this shoe is a powerhouse on the court. Featuring cutting-edge NITRO™ foam technology, it offers explosive energy return, combining a plush inner layer for comfort and a firm outer layer for unparalleled stability during swift movements. The multi-zoned knit upper also ensures a supportive yet breathable fit, while the cord lock-down lacing system keeps you secure for every crossover and step-back three-pointer.

The whole outfit

The Outfit

The outfit of the day captures the chill Venice Beach vibe while integrating the collection’s high-performance features. The standout Venice Beach Basketball League Shorts feature breathable mesh and dryCELL technology to keep you cool (literally and figuratively), complemented by the bold Venice Basketball League branding and a vivid sunset graphic.

Countering the colourful eruption below, a simple semi-sheer white tank is a lightweight beach-chic addition that balances things out up top. Then, returning swiftly to bolder hues, we have the vibrant and ultra-comfy Veniceball Chameleon Hoodie giving a degree of coordination within the look. With super soft material, roomy kangaroo pocket and relaxed fit, plus subtle co-branded embroidery and patches it’s the obvious sportstyle essential. Another element of balance comes in the form of this almond-beige denim shirt jacket – unique details such as baggy pouch pockets overtop give it an ideal supporting character vibe.

The Accessories 

Accessories are key to nailing the Venice Beach style. A beige bucket hat from the launch pairs effortlessly with a matching tote bag, while bohemian bracelets and a golden wrap ring add texture and a touch of elegance. PUMA crew socks bring back the performance aspects of this basketball-inspired collection and an original pair of geometric sunglasses with gold hardware and blue-tinted lenses finish the look with a carefree splash of colour and shine.

Since its inception in 2006 as a local tournament on Venice Beach courts, VENICEBALL has grown into a leading summer league, attracting top athletes, entertainers, artists, and creators. The latest collaboration with PUMA blends comfort and performance, uniting the basketball community with a stylish edge.

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