New #KNOWYOURSTUFF episodes
just dropped!
Together with Aishwarya Sharma, dive into the pros and cons of leather, PUMA’s use of leather and the complex process behind leather production.
October 11, 2024Together with Aishwarya Sharma, dive into the pros and cons of leather, PUMA’s use of leather and the complex process behind leather production.
October 11, 2024Get your questions answered and LEVEL UP your knowledge!
Should we use leather or leather alternatives? Plant-based or synthetic? What is the better choice for the environment or for animal welfare? Is there a right choice? The use of leather is one of the most complex debated fashion topics today. In Episode 2, join Aishwarya Sharma on her journey to #KNOWYOURSTUFF as she discusses all of this and more with experts- Frank Schmidt from PETA (People for the Ethical Treatment of Animals) and our Senior Director Sustainability, Veronique Rochet.
Have you ever been to the PUMA Archive in our headquarters? If not, well, today’s the day.
In our third episode of #KNOWYOURSTUFF, Aishwarya visits the PUMA Archive and uncovers some iconic PUMA leather treasures with Romain Girard, Vice President of Innovation, and Ulrich Planer, Lead Puma Archive. Join Aishwarya as she learns more about the historical use of leather in PUMA footwear and some alternatives like K-BETTER™ (our synthetic leather alternative – that replaced kangaroo leather).
Curious to know more about how leather is made?
This time, join Aishwarya as she heads to one of our leather suppliers, CPL leather tannery in Thailand, to dive deeper into the leather tanning process. Learn about how and why chemicals are used in leather production and discover cutting-edge innovations that are transforming the leather tanning industry for the better!
MORE episodes coming very SOON- Follow along on the journey to #KNOWYOURSTUFF on our webpage.
There is only one FOREVER. Let’s make it BETTER.
