Let’s bring the heat!

PUMA is hitting the fast lane with our brand-new partnership with the Aston Martin Aramco Formula One® Team! This exciting collaboration is all about high performance and innovation, kicking off in the 2025 Formula One® season.

What’s the Deal?

PUMA is now the Official Sportswear, Athleisure, and Technical Gear Partner for Aston Martin Aramco. This means we’ll be kitting out the team with top-notch racewear and footwear designed for peak performance. But it’s not just about the track – we’re bringing our design and street-ready style to the fans with exclusive, limited-edition collections. Think motorsport-inspired collections with a twist of street style, featuring collaborations with big names like A$AP Rocky.

“Partnering with the Aston Martin Aramco Formula One® Team marks a significant milestone in our long-standing history of motorsport. Just like the team, PUMA is committed to advancing the sport through cutting-edge innovations. We are excited to support Aston Martin Aramco’s success by providing high- performance racewear, and to inspire the team’s fans with premium products and compelling stories from the world of motorsports.” – Arne Freundt, CEO of PUMA

What to Look Forward To

Exclusive Fanwear: Get ready for some trend-setting gear that brings the heat from the track to the streets.

PUMA on the AMR25: Our branding will debut on the new AMR25 car, launching ahead of the 2025 season.

Stay tuned for more updates PUMA Fam as we gear up for an incredible 2025 season. 🔥