Breast Cancer
Awareness Month
PUMA HOOPS, LaMelo Ball and Susan G. Komen® come together in the fight against breast cancer
September 29, 2023PUMA HOOPS, LaMelo Ball and Susan G. Komen® come together in the fight against breast cancer
September 29, 2023October is breast cancer awareness month and PUMA Hoops, together with brand ambassador LaMelo Ball, is proud to raise awareness. Teaming up with Susan G. Komen®, the world’s leading nonprofit breast cancer organisation, throughout October, PUMA is launching a special campaign aimed at making a different in the lives of those affected by breast cancer.
Susan G. Komen® works to save lives and end breast cancer through research and advocacy. Together, PUMA Hoops and LaMelo Ball are determined to play a pivotal role in raising awareness and contributing to the cause.
As part of the shoe drop, PUMA Hoops will donate $20,000 to to Susan G. Komen®.
The MB.01 BCA shoe is the latest exclusive release in LaMelo Ball’s “Rare Reserve” line. Melo’s signature shoe is styled for breast cancer awareness with its all-pink colourway. In a symbolic testament of the compassion and commitment to research and awareness surrounding breast cancer, a pastel ribbon is embroidered on the tongue.
Wear your heart on your sleeve and your awareness on your feet, and raise awareness this October.