HOT
RUN!
PUMA partners with Fürth Metropolmarathon and participates with its own PUMA team
June 27, 2022PUMA partners with Fürth Metropolmarathon and participates with its own PUMA team
June 27, 2022“When is the next run?” asked our CEO, Bjørn Gulden, after successfully completing his running distance. Bjørn was one of the 5200 participants who took part in the METROPOLMARATHON 2022 last weekend in Fürth, Northern Bavaria, Germany. For the first time PUMA was partner of the middle franconian marathon. With our own RUN PUMA team, 70 PUMAs ran various distances, including: 10 km Nordic walking/ 10 km fun run/ half marathon/ marathon. Despite the very hot temperatures 🔥, the run was a great success and our latest running shoes from the NITRO line, lead our athletes to the finish line in impressive times. The RUN PUMA team was also awarded with a trophy 🏆. Learn more!
The participating PUMA colleagues were spread over several departments, such as: Merchandising, Sales Development, Marketing, Sales, GLOBAL BU RUNNING, EUROPEAN MARKETING, CUSTOMER SERVICE. But not only our own PUMA employees took part in the runs, but also some of our trade partners.
Great atmosphere!
Supported by 30 bands spread over 22 Dance&Run points and more than 20,000 spectators, our RUN PUMA team made the best of the difficult temperatures. This was also helped by the 31 refreshment points where our athletes could get drinks, fruit and cereal bars.
It must have been the shoes
The RUN PUMA team wore running shoes from our current NITRO line. On the track were: Deviate NITRO Elite 2, DEVIATE NITRO ELITE, DEVIATE NITRO, MAGNIFY NITRO, ETERNITY NITRO, VELOCITY NITRO and LIBERATE NITRO. 🏃🏻♀️🏃🏃🏾🏃🏽♂️
Sporty children
Another highlight was the kids run. A total of around 2700 children were on the run in our blue PUMA shirts. For the RUN PUMA team 25 children participated.