RADIATING
BOLDNESS
WINNIE HARLOW CELEBRATES CONFIDENCE IN PUMA BODYWEAR & SWIMWEAR
April 19, 2022WINNIE HARLOW CELEBRATES CONFIDENCE IN PUMA BODYWEAR & SWIMWEAR
April 19, 2022Summer is just around the corner. Fittingly, international model Winnie Harlow gives us inspiration on what to wear on the beach. Winnie is part of our SHE MOVES US platform and presents our latest PUMA bodywear & swimwear for women. The focus of the campaign is on confidence and boldness. But take a look for yourself! Here is the lookbook!
“I love my PUMA Family and I’m grateful to be part of the ‘She Moves Us’ campaign. Representation is so important and key. This is something that I have championed since I started in the industry. It is refreshing to work with a brand like PUMA who share the same values. I hope I am helping to open the door a little further for someone else to get through. My mentors have done that for me and it’s my ambition to do the same for others as I grow in my career. I want to continue to help champion confidence, inclusivity and acceptance.” – Winnie Harlow
Our body and swimwear are made together with our subsidiary stichd®. It includes mix and match tops and bottoms in vibrant colors that are made with more sustainable materials.
The bodywear styles worn by Winnie in the campaign, include a soft padded bra and seamless hipster, luminous scoop neck top and luminous string made from organic cotton. Swimwear pieces include the one-piece bathing suit made from recycled nylon, the bandeau top and V-shape brief made from recycled nylon, high waist shorts made from recycled polyester, a scoop neck top and high waist shorts made from recycled nylon.